Events and News

Tradeshow Amplified

By Digital Alley 28 April 2026 Free online session
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Your tradeshow presence is more powerful than you think. Here is what digital tactics running in the background can actually do for it.

You know how to work a tradeshow. The conversations happen, the relationships get built, the right people find your booth.

But there is an entire digital layer that can run alongside all of that. Before, during, and after a tradeshow or exhibition — that most photonics and deep tech companies simply have not activated yet. Because nobody in this industry has really mapped out what it looks like in practice.

That is what this session is about.

What we will cover

  • How to set up meetings before you even land at the show
  • How geofencing works at technical tradeshows, and what it can realistically deliver
  • How to keep your company visible to the right people long after the show floor closes
  • A real campaign from a deep tech company, with honest numbers
The digital tactics most photonics and deep-tech companies are still missing.

Session details

Where Online on Zoom
When 14th of May
Time 15:00 CET

Hosted by Digital Alley, a digital agency working exclusively with photonics and deep tech companies.

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